Services

Agency Operations and Profitability Advisory for $1M–$5M Marketing Agencies

Clients pay me to identify and fix people and process leaks. I turn high-stress agencies into wealth-building machines by teaching clients how to operate businesses that prioritize profit and professional excellence.

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The Offer

A Four-Week Diagnostic, Then a Clear Playbook

Profit advisory for $1M–$5M marketing agencies. A four-week diagnostic and a clear playbook for 20% margins by design.

Fit

Who This Is For

I work with clients I believe in and who share my vision for running a successful, profitable agency. Which is not everyone. Hart Ops is built for marketing and creative agencies, $1M–$5M annual revenue. If the following applies to your business, we might be a good fit:

  1. You're Tired of Living This Way

    Although you're a decade into your business, things feel tougher and less predictable than ever, especially with technology racing away from you at the moment you can least afford it. You want to change for better once and for all

  2. You're Tired of Making Less Than You're Worth

    You're not getting the margins nor compensation you deserve for your efforts. You're too important in the company and not important enough in the marketplace

  3. You Want The Option to Sell

    Things seem to work out but there's no written process. Your team is smart but you're worried that key players leaving would mean losing your entire knowledge base. You know that needs to change, and that means you need to change

  4. You Take Your Work (And Not Yourself) Seriously

    Your professional standards are high and you care about your people, your clients, and your output. But you have a sense of humor about yourself and understand you're part of an ecosystem, that making a big difference to a small group is what matters most

The Installation

What Gets Installed

  • Documented processes followed by all (I install the Entrepreneurial Operating System [EOS] as standard)
  • Labor Efficiency Ratio (LER) — a simple measure to define the relationship between dollars out and dollars in
  • Command by Intent — your people need to know how to make decisions without you in the room
  • A team that knows how to make decisions (and is trusted to do so without owner involvement)

See the full 12-step philosophy behind the approach on the home page.

The Results

What You Can Expect

My results speak for themselves:

Increased Revenue
At North Street Creative my system increased revenue by 25%, Labor Efficiency (LER) by 122%, and profit by 40%, all while increasing the owner's salary to a market-based level and paying off the business' line of credit

Tom implemented systems and processes that have transformed our operations, enabling us to consistently deliver projects on deadline and with 40% improved profitability.

Tom Conlon, CEO @ North Street Creative

Improved Morale
At p3 Maine my system saw employees report higher job satisfaction and engagement, stating their wish to stay longer because of my system and its positive impact on their work environment, the company, and their career. The company saw an immediate 30% labor efficiency improvement by using my system

Tom identified our real needs immediately, pivoting us from cutting expenses to generating sustainable revenue. He spoke our language and told us the truth without tip-toeing. That frankness is exactly why we hired Tom.

Brian Chin, Co-Founding Partner, p3 Maine

Say Hello

Drop-Ins Welcome

Talking shop is my favorite hobby. Drop me a line and I'll get back to you as soon as I can.

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